Lets get started 😃

if you've arrived here, you most likely understand that marketing pixels can get very easily blocked if thats not the case and you're not convinced, if not, the visit this link and check it out for yourself the mini app in that link replicates what happens in safari and browsers with ad blockers that aside then, the purpose of this mini book is to essentially help marketing agencies understand what is a pixel and how do they work? what is capi and why are they needed? what is a 1st party pixel and why do they work? now, as to whom it is that writing this, i'm omar cto here at datus we help folks set up 1st party pixels for their clients now with that introduction, lets begin 😃